COMPANY STORY & MARKET POSITION

Fanvue is a creator monetization platform built for the AI era. It enables creators and agencies to generate revenue through subscriptions, AI-driven content, and scalable digital models that unlock significantly higher margins than legacy platforms.

The founding team identified early that AI would fundamentally reshape creator economics and built Fanvue to lead that shift rather than react to it. Unlike legacy adult platforms, Fanvue is positioned as mainstream-friendly, with a strong agency-first motion and market-leading AI functionality built for both human and AI creators.

Key Milestones

• 17M active monthly users, 250K creators, 93% using at least one proprietary tool
• 50%+ GMV growth in recent months; majority of revenue already generated from the US without a dedicated US sales team
• High-profile creator and agency signings including Alicia Lehmann and Cardi B
• Strategic partnerships with agency tooling platforms such as Inflow

Key Leadership

• Founders: Joel Morris, Will Monange, Harry Fitzgerald
• Revenue Lead: Paul Garner
• Mainstream Sales Lead: Jonathan (ex-TikTok, London-based, joined 4 months ago)

ROLE CONTEXT & STRUCTURE

This is a new role, not a backfill. The Commercial Lead sits inside Fanvue but is deployed exclusively to support StarX deals. StarX is a full-service creator management agency that handles content, chatting, and financial management on behalf of creators launching on the Fanvue platform.

The hire gives Fanvue direct visibility and control over the pipeline of StarX deals, many of which are currently sourced through third-party talent managers one step removed from Fanvue. This person will not simply pitch Fanvue as a platform; they will sell the full end-to-end managed subscription experience that StarX delivers, with Fanvue as the facilitating platform.

The StarX Partnership

StarX currently has no US West Coast presence. The hire fills that gap, working in this new division.