Friendbuy Enterprise CSM, Strategic

About the Role 

Friendbuy’s Customer Success team is hiring a strategic, marketing-driven Enterprise Customer Success Manager to lead loyalty and referral strategy for ~30 enterprise-level eCommerce brands.

In this high-impact role, you’ll act as a true marketing partner, helping brands integrate Friendbuy’s loyalty and referral programs into their broader acquisition and retention ecosystems. You’ll work closely with growth marketers and retention strategists to ensure campaigns are flawlessly executed, accurately tracked, and optimized for measurable ROI.

You’ll combine the hands-on marketing fluency of an in-house operator with the strategic martech perspective of a client strategist — translating data and insight into scalable growth strategies that drive long-term value.

This is the perfect role for someone who has managed or optimized marketing channels (like email/sms, affiliate, paid media), understands attribution deeply, and thrives on helping brands tie every marketing dollar back to customer lifetime value.

About Friendbuy

Friendbuy is a leading SaaS platform specializing in loyalty and referral program software for eCommerce and omnichannel brands.

We empower marketing and growth teams to acquire and retain high-value customers using customizable campaigns, powerful integrations, and real-time analytics.

Our customers include FIGS, Nuuly, Away, and AG1 — brands that prize performance, scale, and innovation.

Friendbuy helps marketers turn customer engagement into a measurable growth engine, consistently outperforming traditional paid acquisition.

What You’ll Do

• Own a portfolio of ~30 enterprise accounts, developing strong relationships with senior marketing and growth leaders.
• Act as a strategic marketing partner, helping brands apply performance-marketing principles to their loyalty and referral strategies and ensuring the successful implementation, optimization and measurable impact of their programs.
• Demonstrate deep channel fluency — you’ve owned or operated marketing channels (email/SMS, affiliate, paid media) and can bring that mindset to your client partnerships.
• Guide clients to think like channel owners, helping them understand performance metrics, optimization levers, and how different marketing efforts work together.
• Collaborate cross-functionally with Sales, Product, and Marketing to ensure client needs and insights inform product direction and campaign strategies.
• Leverage performance data and behavioral insights to identify opportunities for expansion, increased ROI, and program improvements.
• Develop strategic playbooks and performance narratives that help brands understand how loyalty and referral programs contribute to their overall marketing efficiency.
• Lead Quarterly Business Reviews (QBRs) focused on growth strategy, marketing insights, and long-term customer value.

Qualifications

• 4–6 years of experience in SaaS, martech, or eCommerce marketing, ideally in customer success, client strategy, or growth roles.
• Deep understanding of eCommerce marketing channels, with proven ability to own and scale performance within a channel (e.g., email/SMS, affiliate, paid media) - and connect insights across them.
• Demonstrated success managing enterprise-level accounts, driving adoption, retention, and measurable customer outcomes. 
• Analytical, data-fluent, and confident in presenting marketing performance and ROI to CMO- and VP-level stakeholders.
• Proven success driving client growth, renewals, and product adoption through strategic marketing alignment.

Compensation & Benefits

• Base Salary: $130,000/year
• Bonus: $10,000/year
• Equity
• Healthcare, 401k

Location

This position is open to candidates based in the United States (remote). Friendbuy does not currently offer visa sponsorship.